Strategic advertising is critical for startups seeking to gain grip and drive growth. If you're an owner having a hard time to attract attention to your item or company, it's time to shift your emphasis from product growth to advertising method. With the right strategy, you can successfully reach and involve your target audience, eventually driving
Mark Donnigan's Playbook: Positioning Your Startup for Dynamite Development
Strategic advertising and marketing is important for start-ups aiming to acquire traction and drive growth. If you're a creator battling to stand out to your product or company, it's time to shift your focus from product advancement to advertising and marketing strategy. With the best method, you can successfully get to and involve your target mark
Marketing for B2B and today’s Buyer’s Journey - Mark Donnigan
In today's fast-paced business world, B2B companies are under increasing pressure to shorten their sales cycles and increase their win percentages. One way to achieve these goals is by aligning marketing efforts with the buyer's journey.However, B2B marketers can serve the buyer's journey and decrease sales cycle times by aligning their efforts wit
The B2B Buyer’s Journey and Marketing - Interview with Mark Donnigan
In today's fast-paced business world, B2B companies are under increasing pressure to shorten their sales cycles and increase their win percentages. One way to achieve these goals is by aligning marketing efforts with the buyer's journey.One key aspect of the B2B buying journey is the awareness stage, where buyers become aware of a problem or opport